By definition, we’re a venture capital group, but we like to think of ourselves as catalysts for what’s next. We understand that you want to impact this world. We’re prepared to help.
American Family’s pioneering attitude and decades of success allow us the opportunity to invest in seed through growth stage companies. Our initial investments typically range from $500k to $2M. We aim to help create category-leading companies that can impact our business and the insurance industry as a whole.
We believe a significant opportunity exists at the intersection of technology and risk management. We use that belief to focus our investment activity. Our areas of focus provide a lens through which we view the future of our industry and the emerging companies that will help define it.
We seek companies creating digital connections among individuals, vehicles, households and organizations in order to improve safety, efficiency and quality of life.
New information from our connected world provides the foundation for unprecedented insight. We invest in companies creating next-generation analytics solutions that unlock the value of data.
As part of a leading insurance company, we look for emerging insurance-related products and business models that help us serve our policyholders and empower our industry-leading agents.
Pursuing your dream is a lot easier with a passionate partner.
Even the best relationships come to a close. Time to say goodbye.
Your hard work turns dreams into reality. Our team is committed to supporting you every step along the way.
Key developments in our space.
We’d like you to consider a conversation with us.
Send us a snapshot description of what’s keeping you up at night.